MY NEW BOOK
The 30-Day AI Protocol:
Transform Your Dealership and Unlock Unstoppable Growth
The clock is ticking for automotive retailers.
While most dealers struggle to understand AI's impact, the savvy few who master it within the next 24 months will create insurmountable market advantages. Every day of delay compounds the challenge of catching up—and the gap between leaders and laggards widens with each passing month.
In "The 30-Day AI Protocol," renowned automotive marketing strategist Sean Cassy delivers a practical roadmap for dealerships navigating these unprecedented changes. Drawing on over 35 years in marketing and having personally crafted 2,500+ marketing funnels that generated leads culminating in over $2 billion in sales, Cassy provides a day-by-day framework aligned with your dealership's natural 30-day cycle.
Seize The AI Advantage
In "The 30-Day AI Protocol," you'll find a practical roadmap for dealerships navigating the unprecedented changes AI is bringing to the industry. Drawing on over 35 years in marketing and having personally crafted 2,500+ marketing funnels that generated leads culminating in over $2 billion in sales, I provides a day-by-day framework aligned with your dealership's natural 30-day cycle.
Your 30-Day Roadmap to Dealership Dominance
In the book, you'll discover why systematization must precede automation, how to create an AI content engine that drives results while your competitors are still planning, and strategies for building an innovative culture where every team member contributes to your evolution. This book reveals why most dealers measure the wrong metrics, how to build a complete marketing engine rather than running disconnected campaigns, and techniques for developing AI fluency across your team without resistance or confusion.